Rethinking the nature of client - customer relations, the design represents a prototype for a bank where money is not always in the foreground. Cast instead as an urban lounge, the atmosphere is open and light with hints of a high-end boutique.
Raiffeisen’s flagship branch on Zurich’s Kreuzplatz dissolves traditional barriers between customer and employee, creating a new type of “open bank,” a space of encounter. Advanced technologies make banking infrastructure largely invisible; employees access terminals concealed in furniture elements, while a robotic retrieval system grants 24 hour access to safety deposit boxes. This shifts the bank’s role into becoming a light-filled, inviting environment – an open lounge where customers can learn about new products and services.
Contributed by: NAU Architecture + Drexler Guinand Jauslin Architekten
Complete Article and Images are available in Building Giants February 2015 Issue